Sunday, September 13, 2009

DC Entertainment Is Bigger Then Disney-Marvel


I found a great article comparing the impact that the formation of DC Entertainment will make on popular culture verses Disney acquiring Marvel Comics. I agree with the author of the post. DC Entertainment will have the larger impact because DC Comics has arguably lost its autonomy now that Time-Warner and Warner Bros has tightened the reins. On the other hand Disney seems to try to help companies do what they already do and distribute it better than try to interfere with their creative process. Therefore I don't think that a lot is not going to change for Marvel except making it better. However over at DC, Paul Levitz stepping down as publisher amid rumors that he disagrees with direction that Time-Warner wants to go doesn't feel me with a lot of good feelings about DC Entertainment. Some argue that DC is mishandling there best resources. I love the following quote from the article

As a new motion picture division, it "replaces" Warner Independent, which closed last year, emphasizing the company's increasingly genre-centric programming (Warners also owns New Line Studios, as well as Warner Bros Animation, Warner Bros Family Entertainment, Warner Bros Pictures and Castle Rock) and cementing moves to make DC properties a centerpiece of their movie slate that have been ongoing for more than a year now, including bringing comic writers Geoff Johns, Grant Morrison and Marv Wolfman in as consultants this summer. As moviegoing audiences continue to vote for genre franchises with their dollars, Warners seem to be responding by finally playing with the toys that they've owned - but forgotten about - all along.

When Disney bought Marvel, we couldn't help but be reminded of Marvel editor-in-chief Joe Quesada's infamous off-the-record-but-quoted-anyway comment about DC from 2002, "What the fuck is DC anyway? ...I mean, they have Batman and Superman, and they don't know what to do with them. That's like being a porn star with the biggest dick and you can't get it up. What the fuck?"

Who knows, maybe seven years later, Warners looked at what they owned, and agreed. Maybe DC Entertainment is corporate Viagra. We'll have to wait until 2010 - DC Comics' 75th anniversary - to find out.


An interesting analogy that seems to fit what I see. We just have to see what happens next.



DC Entertainment Is Bigger Then Disney-Marvel


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